New Article: The Rise of Gig Work in the Retail Industry

New Article: The Rise of Gig Work in the Retail Industry

In recent years, gig work has become a popular choice for many individuals seeking flexible employment opportunities. This trend is particularly evident in the retail industry, where the demand for temporary workers has surged by over 80% year-on-year in July 2023, according to a study on immediate work. Discount stores, supermarkets, and mall-based retail chains are actively seeking gig workers to meet their staffing needs.

The study conducted by Tikrow, an immediate employment agency, highlights that gig work positions such as store assistants or warehouse staff offer an hourly rate of approximately 34 zł. Students and part-time workers can easily earn up to 800 zł „take-home pay” for a weekend shift with Sunday trading, providing a lucrative source of income.

The research further indicates that this heightened demand for gig workers in the retail sector is strongly correlated with the back-to-school season and the return of students to cities in late September and October. As parents prepare their children for school and college, large retail stores experience a significant surge in customers, prompting the need for more temporary staff.

In response to this growing necessity, the retail industry is increasingly relying on gig work to fill their staffing gaps. The rising number of gig work assignments in July alone demonstrates the industry’s shift towards embracing flexible employment opportunities. Today, gig work accounts for three-fourths of available shifts within the retail sector.

This rise of gig work in the retail industry not only provides individuals with greater flexibility in their work schedules but also offers companies the ability to efficiently manage fluctuations in customer demand. The gig economy continues to reshape traditional employment models, presenting both opportunities and challenges for workers and businesses alike.


Q: What is gig work?
A: Gig work refers to flexible, temporary employment opportunities where individuals are hired for short-term projects or assignments.

Q: Why has gig work become popular in the retail industry?
A: Gig work has gained popularity in the retail industry due to its ability to provide flexible staffing solutions, especially during peak seasons or periods of increased customer demand.

Q: How much do gig workers in the retail industry earn?
A: According to the study by Tikrow, gig workers in positions such as store assistants or warehouse staff can earn an hourly rate of approximately 34 zł.

Q: How does gig work benefit the retail industry?
A: Gig work allows the retail industry to quickly adapt to fluctuations in customer demand by providing a flexible labor force, helping companies maintain efficient operations.

Q: What does the rise of gig work mean for traditional employment models?
A: The rise of gig work challenges traditional employment models by offering alternative work arrangements and greater flexibility in scheduling.

Krzysztof Hajdas